Kell on Earth: What we can take away from Fashion PR’s Most Feared Lady

By Emily Grabowski, Communications Chair

Known as, “Snow White with Razer Blades,” Kelly Cutrone has dominated the fashion public relations industry since 1996, when she founded her very own PR firm called People’s Revolution.kell on earth

You may remember Cutrone from her small role on MTV’s hit reality series, The Hills, where Lauren Conrad worked under Cutrone with fellow co-star Whitney Port. Cutrone has since had her own television show cleverly named Kell on Earth.

Kell on Earth is an eight episode series that originally aired on Bravo and can now be found on Netflix. In this series, camera crews follow Kelly and a few of her upper-level staff members around to give the viewers a feel for what it is like to work at one of the most powerful fashion PR companies in the world. People’s Revolution works with clients such as Longchamp, Vivienne Westwood, and Valentino.

Producing as many as five fashion shows during fashion week, Cutrone has become an icon in the PR industry. As young professionals, there are a few tips to success that can be learned from Cutrone and her hit show.

 You have to start somewhere. Cutrone is a great example of ambition and passion within the industry. She launched her PR career at the age of 21 when she was introduced through a connection to Susan Blond, a prominent publicist in New York City. After a few years, she started her first small PR firm called Cutrone & Weinberg, with a former intern she worked with under Susan Blond.

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