The Benefits of a Brand Ambassadorship

By: Rachael Lowe Hi everyone! I’m so happy to be returning to Penn State’s chapter of PRSSA after being involved on the event planning committee and now being a co-director of chapter development. Although many people speak about their internship opportunities that they have had throughout college, I wanted to speak about another great opportunity…

When Opportunity Presents Itself

By: Cailyn McCutcheon The road to finding an internship is not easy. For me, I spent the greater part of my spring semester slaving over applications and cover letters, checking my email constantly, all to be denied by several internships that I am more than qualified for. Finally, I had an offer, but for a…

The Power of Micro-Influencers

By: Avery Holland This summer, I’m interning at a public relations firm in New York City that deals with clients in the beauty, media and food and beverage industries. As part of the firm’s PR efforts, one of their main ways of promoting their clients is through influencers on social media. This includes the firm…

Utilizing the Summer

By: Mackenzie Stagnito Welcome to summer! I am very much looking forward to helping lead the extraordinary group of ladies on our executive board next school year, along with our president Holly Rubin. Seeing the hard work already executed to propel this organization makes me very optimistic that we will succeed in accomplishing our goals…