THON & Twitter

By Jeannette Bordeau This year marked a major breakthrough in the publicity department for THON. On Friday January 29, 2010 Khloe Kardashian gave attention to Penn State IFC/Panhellenic Dance Marathon in a tweet on Twitter. Even though THON is the largest student-run philianthropy in the world, it has yet to reach the level of majorly…

Twitter Talk

By: Amy Eichenlaub About a year ago, I signed up for a Twitter account because a speaker I heard said that they’re beneficial for the PR field and social networking. So, I did. And my account sat in cyberspace for weeks on end, because I found the idea of telling people where I was or…

Celebrities on Twitter

By: Laura Anderson Celebrities on Twitter is not exactly a new phenomenon anymore. Ever since Twitter became a mainstay in the social networking world, celebrities have been using Twitter to connect with fans and promote themselves. Lately, fans have been realizing more and more that the celebrities they follow are using their public profile as…